The restructuring events database contains factsheets with data on large-scale restructuring events reported in the principal national media and company websites in each EU Member State. This database was created in 2002.
(46 - 47) Wholesale / Retail 47 - Retail trade 47.7 - Retail sale of other goods, except motor vehicles and motorcycles 47.71 - Retail sale of clothing
300 jobs Number of planned job losses
Announcement Date
7 August 2025
Employment effect (start)
7 August 2025
Foreseen end date
Description
Naf Naf, a French women's ready-to-wear clothing retailer, is being taken over by the Beaumanoir Group, which will cut 300 of its 600 jobs. The company, which was placed in receivership, has been facing financial difficulties due to the crisis in the clothing market and the increase in online sales. Naf Naf was first bought by the Chinese group La Chapelle in 2018, followed by the Turkish manufacturers SY in 2020 Naf Naf 2020 - FR, and Migiboy in 2024 Naf Naf 2024 - FR. Twelve of the 102 stores will be taken over and used for Beaumanoir's brands, which include Caroll, Bonobo, and Cache-Cache. Four other candidates presented a takeover offer. Amoniss' offer was rejected due to their unstable financial situation. However, the Beaumanoir group is offering to hire 55 employees and create 253 new positions. On the other hand, Amoniss had offered to take over 185 employees and create 26 new positions.
Several large-scale restructurings have been recorded in the ERM database, with the last internal restructuring taking place in 2023 Naf Naf 2023 - FR.
Eurofound (2025), Naf Naf, Merger/Acquisition in France, factsheet number 203174, European Restructuring Monitor. Dublin, https://dev.eurofound.europa.eu/restructuring-events/detail/203174.
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