Type
Internal restructuring
Country
World
Region
Location of affected unit(s)
Germany, United States
Sector
Media
Publishing activities
Publishing of books, newspapers and other publishing activities, except software publishing
58.1 - Publishing of books, newspapers and other publishing activities, except software publishing

230 jobs
Number of planned job losses
Job loss
Announcement Date
4 May 2025
Employment effect (start)
4 May 2025
Foreseen end date
15 June 2025

Description

Axel Springer, the Berlin-based media conglomerate, has announced significant job cuts as part of a broader restructuring strategy aimed at improving efficiency and adapting to digital transformation.

In Germany, the company plans to cut 130 positions in its corporate holding division through a voluntary redundancy programme agreed with the works council, running until mid-July, to avoid compulsory layoffs. The cuts in Germany exclude editorial teams in the holding, which remains focused on finance and management functions.

In parallel, Axel Springer’s digital media brand Business Insider will lay off 21% of its workforce across all departments. The move will affect about 100 jobs in the United States. The company also outsourced its job board business, Stepstone, to North American investor.

These measures are part of a strategic shift focusing on artificial intelligence, live journalism, and stronger editorial content, while reducing reliance on traffic-driven and commerce-based content.

Axel Springer, owner of major media brands such as Bild, Welt, Politico, and Morning Brew, is repositioning itself for long-term resilience amid platform decline and rising AI adoption. Axel Springer operates in more than 40 countries. In 2024, the Group employed about 18,000 people worldwide.


Sources

Citation

Eurofound (2025), Axel Springer, Internal restructuring in World, factsheet number 202926, European Restructuring Monitor. Dublin, https://dev.eurofound.europa.eu/restructuring-events/detail/202926.