Ethics in the digital workplace
Digitisation and automation technologies, including artificial intelligence (AI), can affect working conditions in a variety of ways and their use in the workplace raises a host of new ethical concerns.

Bimbo, a Mexican multinational food company specialised in baked goods, has announced a collective redundancy plan (ERE) in Spain affecting up to 352 workers within its distribution network, a move that has sparked intense criticism from trade unions.
The company attributes the decision to ongoing financial losses, though union representatives argue that the restructuring reflects a profit-driven strategy at the expense of employment security. This latest measure adds to a pattern of closures, including three factories in Valladolid, Madrid, and Alicante over the past eight years, alongside reduced engagement with self-employed distributors (TRADE).
CCOO has denounced the ERE as part of a broader dismantling of Bimbo’s commercial network, highlighting its damaging impact on job stability. Workers are mobilising in protest, seeking to raise public awareness and resist what they deem an unjust decision. The controversy has raised broader questions about corporate ethics and the balance between profitability and social responsibility in a context of growing labour unrest and organisational uncertainty.
Bimbo already presented two closures affecting 170 and 116 workers in 2022 Bimbo 2022-ES and 2024 Bimbo 2024-ES
Eurofound (2025), Bimbo, Internal restructuring in Spain, factsheet number 202710, European Restructuring Monitor. Dublin, https://dev.eurofound.europa.eu/restructuring-events/detail/202710.