Type
Business expansion
Country
Portugal
Region
Continente; Norte; Ave
Location of affected unit(s)
Guimarães
Sector
Wholesale / Retail
Retail trade
Retail sale of other goods, except motor vehicles and motorcycles
47.71 - Retail sale of clothing

100 jobs
Number of planned job creations
Job creation
Announcement Date
10 April 2025
Employment effect (start)
10 April 2025
Foreseen end date

Description

Primark, the Irish fashion retailer, will open its newest store in Portugal at Guimarães Shopping Centre on 9 May 2025. The new store will create over 100 jobs, bringing Primark’s total workforce in Portugal to around 1,800 employees.

Primark has announced a €40 million investment plan for the Portuguese market, which includes the opening of four new stores in four different cities, as well as the expansion of its Colombo store in Lisbon.

The first store to open under this plan was Primark Montijo, followed by Guimarães, with two more stores – in Viseu and Covilhã – scheduled to open next year.


Sources

Citation

Eurofound (2025), Primark Portugal, Business expansion in Portugal, factsheet number 202636, European Restructuring Monitor. Dublin, https://dev.eurofound.europa.eu/restructuring-events/detail/202636.